catalogaudit

Published audit · 16 October 2026

Taylor Stitch

How Google Shopping and AI shopping agents read www.taylorstitch.com

We read Taylor Stitch's storefront the way Google's crawler and agents like ChatGPT, Perplexity and Google AI Mode do — no login, no app install — and checked 25 flagship products of 1,974+ against Merchant Center's rules and agent readability.

83
Good

Ad feed health

Google Shopping & Meta catalogs

0 of 25 sampled products have an issue that gets items disapproved or throttled in Google Shopping.

76
Needs work

AI agent readability

ChatGPT · Perplexity · Google AI Mode

5 of 25 are hard for AI shopping agents to read: key buying facts are missing or locked in prose and images — roughly 395 products catalog-wide.

Ready to use

We fixed 5 of Taylor Stitch's products

The lowest-scoring products from the sample, rebuilt into complete structured data, Shopify metafields and Google feed rows.

The Down Sweater Jacket in Brick Red Waxed Ripstop4 problems found, 2 fixes ready
The Alta Jacket in Montana Plaid Fleece4 problems found, 2 fixes ready
The Miles Sweater Polo in Espresso Merino4 problems found, 2 fixes ready
The Down Vest in Khaki Waxed Ripstop3 problems found, 2 fixes ready
The Jack in Heather Moss Pincord3 problems found, 2 fixes ready

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What we found

5 issues, 1 critical

Most severe first, with how many of the 25 sampled products each one affects.

  1. Critical

    No material, measurements or specs in the product data

    Agents filter on facts ("merino, under 300g, machine-washable"). With none, the product can't match those queries.

    How to fix Add the facts shoppers filter on — material, dimensions, weight, care — to the description and, better, to metafields published in the JSON-LD as additionalProperty.

    5/25products
  2. Warning

    Barcodes exist in Shopify but aren't exposed in structured data

    The identifiers are already there — the theme just doesn't publish them, so crawlers and agents never see them.

    How to fix Add gtin to each variant's Offer in the theme's JSON-LD from variant.barcode — the data is already in Shopify.

    Ad feedAI agentsAbout this check
    25/25products
  3. Warning

    Very thin description (< 150 characters)

    Short copy limits which searches the item can match in Shopping and gives agents nothing to quote.

    How to fix Expand the description past 150 characters with material, dimensions, use and care — the facts agents quote and feeds match on.

    Ad feedAI agentsAbout this check
    7/25products
  4. Warning

    Apparel item: color / size / gender / age group not published

    Google requires these for apparel in key markets (US, UK, DE, FR, JP, BR), and agents filter on them. If they only live in app metafields, no crawler or agent can see them.

    How to fix Publish color and size as variant options, and gender and age group as product metafields that both your JSON-LD and your feed read (Shopify's Google & YouTube app uses the mm-google-shopping namespace).

    Ad feedAI agentsAbout this check
    3/25products
  5. Warning

    Specs buried in prose, not structured

    Facts exist in paragraphs but not as attributes; agents and feeds have to guess, and usually drop them.

    How to fix Move specs out of paragraphs into product metafields and publish them as additionalProperty name/value pairs in the JSON-LD.

    2/25products

Product by product

25 products inspected

Scores out of 100, worst first. Open a product to see what's wrong with it.

The Down Sweater Jacket in Brick Red Waxed Ripstop 64 34 1 critical
  • Critical No material, measurements or care information in the product description or structured data — the fields feeds and agents ingest.
  • Warning 5 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 69 characters.The Down Sweater Jacket in Brick Red Waxed Ripstop from Taylor Stitch
  • Warning Not published as a variant option or structured attribute: color, age group.

Open product page ↗

The Alta Jacket in Montana Plaid Fleece 64 52
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 58 characters.The Alta Jacket in Montana Plaid Fleece from Taylor Stitch
  • Warning Material/measurements appear only inside paragraphs of copy.
  • Warning Not published as a variant option or structured attribute: color, age group.

Open product page ↗

The Miles Sweater Polo in Espresso Merino 64 52
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 60 characters.The Miles Sweater Polo in Espresso Merino from Taylor Stitch
  • Warning Material/measurements appear only inside paragraphs of copy.
  • Warning Not published as a variant option or structured attribute: color, age group.

Open product page ↗

The Down Vest in Khaki Waxed Ripstop 76 46 1 critical
  • Critical No material, measurements or care information in the product description or structured data — the fields feeds and agents ingest.
  • Warning 5 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 55 characters.The Down Vest in Khaki Waxed Ripstop from Taylor Stitch

Open product page ↗

The Jack in Heather Moss Pincord 76 46 1 critical
  • Critical No material, measurements or care information in the product description or structured data — the fields feeds and agents ingest.
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 51 characters.The Jack in Heather Moss Pincord from Taylor Stitch

Open product page ↗

The Jack in Heather Plum Pincord 76 46 1 critical
  • Critical No material, measurements or care information in the product description or structured data — the fields feeds and agents ingest.
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 51 characters.The Jack in Heather Plum Pincord from Taylor Stitch

Open product page ↗

The Jack in Mulch Check Pincord 76 46 1 critical
  • Critical No material, measurements or care information in the product description or structured data — the fields feeds and agents ingest.
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.
  • Warning Description is 50 characters.The Jack in Mulch Check Pincord from Taylor Stitch

Open product page ↗

The Organic Cotton Crew in Canyon Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Hatteras Anorak in Fatigue Olive Dry Wax Canvas 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Breakwater Pant in Black Cherry Sashiko 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Jack in Valley Plaid Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Organic Cotton Crew in Vintage White Stripe Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Carnegie Pant in Walnut Herringbone Wool 88 88
  • Warning 20 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Jack in Saffron Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Division Shirt in Sunset Check 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Organic Cotton Short Sleeve Crew in Saffron Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Organic Cotton Short Sleeve Crew in Heather Grey Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Seafarer Beanie in Natural Donegal 88 88
  • Warning 1 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Maritime Shirt Jacket in Heather Olive Wool 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Jack in Fern Twist Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Carnegie Pant in Coal Herringbone Wool 88 88
  • Warning 20 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Seafarer Rollneck Sweater in Olive Donegal 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Organic Cotton Crew in Soil Waffle 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Seafarer Beanie in Ember Donegal 88 88
  • Warning 1 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

The Maritime Shirt Jacket in Navy Shadow Plaid Wool 88 88
  • Warning 6 valid barcode(s) in Shopify, none in the page's structured data.

Open product page ↗

Store-wide

Crawlers, policies and the whole catalog

Across all 1,974+ products

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How this audit works

Everything here comes from public storefront data: /products.json, the storefront Ajax API, each product page's JSON-LD, robots.txt and policy pages. Checks follow Google Merchant Center's product data specification and schema.org's Product vocabulary — see every check. Attributes kept only in app metafields or a separate feed aren't visible publicly — for AI agents, that's the same as missing.

AI enrichment was not used for this report; the fixes shown are built deterministically from the store's Shopify data. Sample: 25 products — homepage picks first, then spread across product types. Generated 2026-10-16T09:23:18.706Z.