Free tool
Will Google accept your product feed?
Merchant Center disapproves products with a missing attribute, a badly formatted price, an invalid GTIN or a duplicate id, and tells you only after you've submitted. Upload your feed as a CSV or TSV and we check every row against the product data specification first.
What we check
Required attributes, formats and the audit's own rules
For every row: the required attributes (id, title, description, link, image_link, availability, price, brand), that links are real URLs, that availability, condition, gender and age_group use Google's values, and that prices read like 12.99 USD, with a sale_price below the price. Ids must be unique.
Then the same rules as the catalog audit: valid GTINs, titles with promotional text or capitals, thin descriptions, zero prices, google_product_category values that exist in Google's taxonomy, and apparel without color, size, gender or age group. A header looks like id,title,description,link,image_link,availability,price,brand,gtin; Shopify's Google Shopping export and most feed apps produce one.
Step-by-step fix: Missing Google Shopping Product Attributes in Shopify
What file can I upload?
A CSV (comma) or TSV (tab) product feed of up to 5 MB, with a header row that uses Merchant Center's attribute names: id, title, description, link, image_link, availability, price, brand, gtin and so on. Headers like g:price and Image Link are understood. XML feeds aren't supported yet.
Is my feed stored?
No. The file is read in memory while we check it and then discarded; we keep no copy and no product data. We store only a salted hash of your IP address, to enforce daily limits. The problem list you can download is built from your file and sent back to you.
How is this different from Merchant Center's diagnostics?
Merchant Center reports what Google disapproved after you submitted the feed. This checks the file first, row by row, against the product data specification, so you fix problems before they cost you impressions. It can't see how Google reads your landing pages: the structured data tester does that.
See everything Google and AI agents read
The full audit runs every check on your flagship products, scores your catalog for Google Shopping and AI shopping agents, and rebuilds your five worst products. Free, in about a minute.
Run free auditWant this your whole feed cleaned up and kept clean? Talk to us: hello@catalogaudit.app